From classic cuts with adorable laces to fashion-forward designs with geometric patterns, there is not a single dress in the Modern Romance range that I don’t love. If my own dress hunting days hadn’t been over already I would definitely jump on a plane to Jo’burg to visit White Lilly Ateliér, but to any of my friends or readers who recently got engaged, if you are a bride yearning for a unique wedding dress I definitely think there could be a dress for you this alluring bridal range.
Since opening in 2013, White Lilly Atelier has become a leading South African bridal couturier, embodying femininity and romance for the discerning bohemian bride.
Founder Jacelyn Gozadinos worked in the fashion industry for 10 years and travelled extensively around the world learning about trends and development before launching her own brand.
The move into haute couture bridal wear, was a natural progression for this lifelong design enthusiast.
“I adore beautiful fabrics, exquisite beading and soft dresses that flow,” she explains. “The type of dresses I specialize in – unique, boho-luxe wedding gowns that typically feature hours of delicate bead work – allow me to indulge my passions.”
Jacelyn’s designs for the free-spirited bride, the modernista, the bohemian goddess and every woman in between. Favourite fabrics include pure silk, Chantilly lace, and layers of silk chiffons, georgettes and tulle.
The White Lilly label represents beauty, comfort, class and quality. Each dress is a true work of art; designed to look effortless and be rich in texture. All designs are romantic, feminine and often avantgarde, and the dresses appear in bridal publications regularly.
White Lily Atelier currently offers two beautiful collections, in this article we present you with the ready-to-wear line MODERN ROMANCE:
A sophisticated, long-sleeved dress with beautiful, beaded French lace on the cuff and shoulder.
The bodice boasts a lovely, lace-edge detail, while the low back adds interest. True bohemian elegance!
This simple, yet striking dress features soft draping and a beautiful cut-out back in with scalloped edging.
A superb dress for brides who want to make a subtle statement. The plunging bodice features tulle which cascades down into soft, pretty layers on the skirt.
It’s impossible to resist this bohemian-inspired dress. Draped sleeves add to its soft, feminine and free-spirited appeal.
A fresh, feminine dress with a soft silhouette. The strap-free bodice features hand-beaded lace and silk-covered buttons, while the soft tulle skirt flows from a gentle waist band.
This ethereal dress is a dream. The bodice is adorned with beaded lace, while the soft, floaty tulle skirt flows with your movements.
A gorgeous Grecian-inspired dress. The draped bodice, beadwork, 3D flowers, embroidery and a full, floaty skirt are just some of the features to admire.
This stylish dress combines geometric mesh, hand-beaded French lace and silk-covered buttons over a soft, blush lining. Three-quarter sleeves ensure year-round appeal and add to the dress’s softly sophisticated feel.
(Bonus for international customers is the favorable South African exchange rate, which means you can snap up some of these beauties for less than $1000!)
Look out for the next article on White Lilly where we will present you with their stunning Haute Coutoure collecttion WILD HEARTS